Monthly Archives: August 2020

Episode 46: The CEO as Chief Storyteller



Human brains are naturally drawn to stories as a primary way of understanding the world around us — and the role we play in it. This week, Joel discusses why CEOs should care about the art of storytelling and how they can use it to manage and lead more effectively.

Sponsored by: Texas Mutual Insurance Company


Episode 45: The Motivation Equation



How motivated are the employees in your organization? One of the most fundamental mistakes managers make at any level —including the CEO — is misunderstanding how natural human motivation works. In this episode, Joel Trammell discusses the breakthrough theory that reveals how an organization can build authentic motivation across the workforce.

Sponsored by: Texas Mutual Insurance Company 


Episode 44: Do You Need Full-Time Managers at Your Company?



When you’re in startup mode, every employee of your company is usually doing hands-on work. But as a company scales up, professional managers are required to coordinate, facilitate, coach, and much more. This week, we pick Joel’s brain about the stage of a business’s growth where professional managers become a necessity.

Sponsored by: Texas Mutual Insurance Company


Episode 43: Seeing Your Business Like the Customer Does



As CEO, it’s easy to get so caught up in doing your job that you lose connection with the customers who keep your business running. This week, Joel discusses how CEOs can stay in touch with the customer experience—and why doing so is important.

Sponsored by: Texas Mutual Insurance Company